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Post by account_disabled on Jan 10, 2024 8:26:34 GMT
Give your web visitors and customers the ability to modify the way their data is collected and used, so they always feel like they’re in the driver’s seat. A Survival Guide to a Cookieless World 8. Environmentally Responsible Marketing Sustainability is becoming increasingly important to modern consumers, especially younger ones. Research shows that an impressive 75 percent of all millennials will happily pay more for products manufactured with sustainability in mind. That’s big news for brands looking to stay in step with current social trends, as well as get through to coveted younger audiences. It’s also an incredible way to gain a substantial competitive advantage in your industry over 2023 and beyond. Leverage the existing or potential sustainability of your products and services in ways like the India Phone Number List following: into your ongoing company culture. Certify your business via options like Green Seal or Green America, where it makes sense to do so. Show that your brand supports green initiatives in your marketing materials and via your various social media streams. 9. Creator Collaborations The creator economy has been growing for a while now, but it’s positively booming right now and will only get bigger moving into 2023. Young, forward-thinking people are looking for ways to make a good living doing something that also feeds their souls, and independent creatorship is a perfect fit. Creators are also experts at making personal, organic connections with consumers. That means it’s increasingly crucial for brands to reach out to independent creators and form mutually beneficial partnerships.
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